Press Release

 

• The ‘Cinderella’ fairy tale comes to life in an interactive display; one lucky family to win a trip to Walt Disney World, Orlando
• Exciting activities will include Cinderella Parades between Dec. 9-12

City Centre Bahrain, the largest shopping, leisure and entertainment destination in Bahrain is creating great moments for its guests during the festive season, unveiling its exclusive ‘Winter Tale’ for the second year. This year, City Centre Bahrain will bring the enchanting, magical tale of ‘Cinderella’ to its guests, captivating children and families with the memorable and world renowned narrative From 8th December 2015 until 9th January 2016, the mall’s Central Galleria will transform into an incredible walk through of the timeless Cinderella story featuring a host of interactive activities, performances and a chance to win an experience of a lifetime with a family trip for four to Walt Disney World, Orlando.

“For this year’s Winter Tale, we have chosen the narrative ‘Cinderella,’ as it is a timeless, and enchanting classic that encapsulates the magic of the festive season. With our vision of creating great moments for everyone, everyday, we look forward to inviting shoppers into our enchanting winter tale and seeing families enjoying the festive season at the mall,” said Duaij Khalifa Al Rumaihi, Senior Mall Manager for City Centre Bahrain.

As well as experiencing the magical world of Cinderella, visitors will have multiple opportunities to shop and win. Until 9th January 2016, shoppers will have the chance to win an experience of a lifetime – a family trip for 2 adults and 2 children to Walt Disney World, Orlando with every BD 50 spent at the mall. Visitors will have the opportunity to explore the Winter Tale’s display area in the mall’s Central Galleria, which features a large replica of Cinderella’s iconic crystal studded glass shoe. Shoppers who purchase BD 60 or more will be asked to guess the number of crystals on the shoe for a chance to win a shopping spree worth BD2,000. Furthermore, shoppers who purchase BD60 or more will get a chance to instantly win prizes through a ‘scratch & win’ activity.

Creating memorable moments for the whole family, Cinderella’s beautiful carriage will be on display, providing a fairy tale photo opportunity, which will be printed and framed to take home, and for the first time in the region, customers will witness the enchanting tale of ‘Cinderella’ depicted through a virtual interactive storybook.

Exciting activities during the month includes the exciting Cinderella Parades held from December 9th-12th; ‘Does the shoe fit?’ competition, inspired by the Cinderella story, whereby women shoppers will have the chance to try and win pairs of shoes. The little ones can also engage in creative activities throughout the festivities at the arts and crafts stations dotted around the mall. Engaging its social media followers, City Centre Bahrain will host a series of competitions for its fans with the chance to win mall Gift Cards.

For more information, please visit: www.Facebook.com/CityCentreBahrain  or www.citycentrebahrain . Visitors are encouraged to use the hashtag #greatmoments during the ‘Winter Tales’ initiative.